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In order to create a solid web site, with a perfect layout and front end, the code that is written in clean and efficient way and the one that reflects the efficiency of the web designer. However, both designers and developers must realize the importance of search engine optimization.

1. Image heavy designs

That is a fact, that images can make your design heavy and it takes more time to load a page. Now Google rank the web sites according to the page load time. Therefore, we must be careful about design images in CSS style sheets to make the code efficient and in an effective manner. Use effects and shadows that were previously used.

2. Navigation links in the images

Anchoring text of a link is one of the easiest way, that can help Google to evaluate that what information the page contains. This navigation can help is searching and image based navigation is not available any more.

3. Condense CSS and the JAVA Script files

It is already mentioned that speed of the page can play an important part in the ranking of a web site. This is one of the quickest ways that you condense CSS file or JAVA script file in to one document. For each code, server requires calling each individually and this can increase the page load time, so it is a better idea if you decrease the number of calls for each file type.

4. Keep header tag

Header tag works as a title in each piece of content. Usually this is the place where key words are placed by SEO’s that they wanted to rank. All the theories are that content, which HTML document carry in the areas like footer.H1 tags are usually used as content titles.

5. Use CSS Sprites

There are many tools available that can combine images and CSS to decrease the page load time. They provide great results in reducing page load time, and they are provided by Google o enhances the web site’s productivity.

6. Tag lines should be away from top

One thing that Google wants to see in your code is the keywords that are in relevance to that page. Usually designers use to insert the slogans and tag lines, which are not related to that particular page. In case you are not able to move it in some other area of the page, which would be a good option to insert it in to the image.

7. Stop text-indent

Some programmers use such indent that can trick the search engine, which it leads to find out what is the actual key word in the image. In case you are forced to use the image as a substitute of text, then do not make this mistake of making the search engine fool.
A best web designer is aware of the fact, that Google and its team have already highlighted all these points. Therefore one must consider all these facts that can optimize the search engine.

Author Bio: My name is Conroy James and I am a Professional Content Writer, Currently I am working in a Web Design Company as a Expert Content Writer. I have Expertise in Writing related Website Designer, Ecommerce Web Design, Website Redesign, Custom Web Design, Bidding Website, Link Building and Social Media Content.