Lots of small to medium sized businesses need help with their online marketing but end up getting burned when hire an SEO company that turns out to be selling a dream instead of a service. Despite what some in the media think, SEO in-and-of itself is NOT a myth or the “modern version of snake [...]

1. Link Baiting
The most powerful way to get one-way quality permanent links is link baiting.
Link bait is any original and interesting content, which encourage readers to link to. For example, if you think this post is useful and intersting enough, yo…

Ok, you have launched your Blog, you have made it content rich writing useful information and guesting high quality posts, you have done great SEO work and now you have a good amount of traffic from the SERPs.
Now it’s time to monetize your Blog!…

Thank you for your interest in advertising with Web Standards Compliant! Packages: Package 1 – Ad 125x125px -Top Price: $25.00 / mo Location: Your campaign is placed sitewide, at one of the top spots in the zone 1 of the grid below. Availability: 1 position currently available. Format and file-size: You will need to supply [...]

Is compliance to the World Wide Web Consortium (W3C) standards really that important? How is it so for Cross-Browser Compatibility? The browser is the most popular means to access the Web. Many users have numerous options as to what web browser to use. For this matter, cross-browser compatibility is one of the significant reasons for [...]

We have books and articles about website usability, the good offices of the W3C to show us guidelines and offer us tools for ensuring functional code, and a handy professional designer to put the ideas into action. But why do we need those, anyway? Why can not we just let the writers compose some prose, [...]

Why do people love your website? They love it because they can find it, because they can use it, because it has the content that they want, and because it works. They may also love the color scheme, the layout, and the graphics. But if they can’t find it or use it, and if the [...]

As a builder or purchaser of SEO-friendly, W3C compliant websites, you put a lot of effort and perhaps considerable money into making sure your website is great, that people love it and want to stay and buy your product or use your services. The last thing you want is for people to find your site, [...]

How much do people use the Internet? Well, that depends on who they are. It is a subject of much interest to web designers and people who invest in websites. Obviously you want people to read your content and purchase your goods and services. Otherwise you would not go to all the trouble to build [...]

We know that W3C validation is a valuable tool when creating and maintaining effective web pages. But what is the real purpose of the W3C? And who are those people, any way? This interesting subject you may wish to explore on your own, but I will be happy to provide an overview. Actually the W3C [...]

We have spoken of the benefits of W3C code validation for SEO and for human usability. The World Wide Web Consortium offers an impressively wide array of tools for validation of website code and content. They really are doing some good work. Here is what they say about their goal and purpose. “The World Wide [...]

Recently we have discussed findability and usability, in the context of custom web design and with reference to W3C compliance. Now let us take one more step, which may be more fun for you than it is for me. And that is readability. The study of how users read is helpful if you want to [...]

W3C compliance means your site is likely to work, either because you built it that way or because you had the good judgment to employ a qualified custom designer to do it. You are probably Findable, for the same reason. But what about Usable? Is your site Usable? There is a lot to be considered [...]

Professional web designer thinking includes a concept called Usability. A focus on W3C compliance helps to achieve that, as compliance will assure that the code works. A broken site isn’t Usable. Careful attention and a thoughtful approach by the coder assures a good measure of Usability, just from practical considerations. We talk about SEO a [...]

When considering the choice, website templates vs custom design, what are the main criteria to consider in making the decision? How can you know which will be best for your purpose, in the long run? Let us look at a few of these factors. Website templates sound attractive, and may look attractive as well. They [...]

When the W3C speaks of Web Accessibility they may be referring to the design of browsers and media players and such. The W3C says that to be compliant, such devices “should support accessibility for people with disabilities and work with assistive technologies”. When we, the designers, writers, and purchasers of web sites, say Web Accessibility, [...]

How important is it to write code that is W3C compliant? If you will poke about the web a bit, you will find answers ranging from “W3C compliant code is vital” to “valid code, whatever”. Some people seem to care about witting valid code because if reflects on their reputation. Whether you write the code [...]

My name is Cecilia Santos. Born and raised in Sao Paulo, Brazil, I still live here. This city is large and has an international flavor. My work is important to me; it also has an international flavor. My design work includes clients from all over the world. Some of my favorite success stories are with [...]

…to improve content accessibility, to provide more flexibility…